• Increasing numbers of buyers are willing to pay more for a property with a fireplace
  • Fireplaces can increase a home’s value by up to 5%

Period properties are highly in demand in the London property market, and it’s easy to see why. Original features are more desirable than ever, and fireplaces are high on many buyers’ most-wanted lists. Even when it comes to newer homes, fireplaces are still extremely popular with potential purchasers who love the character that they bring to a room.

Anyone who wants to sell property in London should consider their fireplace as a major asset that is sure to attract plenty of interest, with many buyers even being willing to increase their offer to get their hands on one.

Why are fireplaces so in demand?

Whether in a living room, dining room or bedroom, a fireplace is a key feature that creates a focal point in any space. However, their appeal isn’t just about interior design. Evidence has shown that fireplaces evoke surprisingly deep emotions and feelings in most people, promoting ideas of cosiness, warmth, homeliness, and above all, a concept of luxury.

Jas Samra, Henry Wiltshire estate agent at Canary Wharf, advises sellers who are keen to update their property in readiness for its launch on the London housing market to make the most of their fireplace. “Many sellers think that buyers are looking for modern, minimalistic properties.” He says “And while many are, there is still a surprisingly high demand for homes that have a fireplace installed. In fact, just having a gas or wood burning fire can increase the value of the property by as much as 5% which is very good news for sellers.”

How to maximise a fireplace’s potential

Replacing tiles, a fresh lick of paint or installing bookshelves can breathe new life into an outdated fireplace

So, how can sellers make their fireplace even more attractive to potential buyers? The answer could be as simple as rearranging the mantelpiece display or adding a quick lick of paint in an attractive neutral shade.

Installing bookcases on either side of a symmetrically located fireplace can bring extra visual appeal to the room, while allowing a plain white or marble fire surround to stand out against a dark painted background is a wonderful way of maximising this feature. Replacing or installing a plain or patterned tile surround can breathe new life into the hearth, while in some rooms, painting an outdated and unattractive mantelpiece in the same colour as the walls can make a subtle yet important difference.

Sell property in Canary Wharf

Jas and the Canary Wharf Henry Wiltshire team are highly experienced in the London property market and can help you to sell your home. Contact us today on 020 7001 9160 to arrange a valuation.

See all Selling News >